Ass. #4: Ipod…Sex Toy Ads?

September 9, 2009 at 4:02 am (Uncategorized)

sex ad

To make an ad successful, it needs to pull the viewer in to take a closer look at what it consists of. and also, making the viewer more interested in the product being advertised. in this case, Ipod wants to sell a sex toy that vibrates to the beat of whatever you are listening to. WEIRD, but i guess smart? advertisements are meant to sell. advertisers are programmed to know what people want and what exactly atracts people to ads.

hmmmm. we didnt get a design principle sheet to look off of??

the information flows through this ad by allowing the viewers eye to be drawn to pay attention to the bright bold crisp colors and lines. the viewr wants to read this image like a book, following the story from left to right then continuing down. also, the advertiser knows sex sells, and chose two attrctive people who in one image is half naked. the small details and silhouette of the ipod make you take a closer look at what is going on. but the words posted on the ad make the viewr want to research what exactly it is trying to sell… it got me to take a closer look that’s for sure.

http://www.techshout.com/gadgets/2007/25/apple-sues-over-igasm-sex-toy-ads/

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1 Comment

  1. smeltzie said,

    word

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